No price list. Here's why that's honest.
A flat price list for M&A advisory would be a lie — a two-day diligence sprint and a three-month seller-readiness engagement aren't the same job, and pricing them the same would cheat one of us. So here's our pricing policy instead, in full:
The policy
Engagement fees are quoted in writing before we start. You get a one-to-two-page scope: what we'll do, what we won't, what it costs, and when. Nothing begins until you've signed it. If the scope changes mid-engagement, the quote changes in writing first — never as a surprise on an invoice.
What moves the fee
- Scope: a focused diligence review costs less than end-to-end readiness plus integration planning.
- Complexity: multiple entities, messy books, or regulated industries take more hours — we'll tell you up front.
- Speed: a genuine rush deadline costs more. We'd rather tell you that than quietly cut corners.
What's always included
- The intro call — free, thirty minutes, no pitch at the end.
- Everything in writing — scope, fee, timeline, and plain-English memos with the math shown.
- Direct access — you work with the founder, not a junior team. One person reads every page.
- Straight answers — including “don't do this deal” when that's the right call. That advice costs you nothing extra.
“We don't take transaction commissions and we don't earn more if you pay more. Our fee is for the thinking, quoted before the work — so our only incentive is getting the thinking right.”— The Merge Lane pricing principle
Still deciding? Read the FAQ — it answers the pricing questions people actually ask, including what happens if you walk away mid-engagement.
Our Guarantee
If we don't deliver the agreed buyer shortlist and deal materials described in your engagement letter, refund of the engagement fee.
- Deliverables and deadline are whatever your signed engagement letter says. If it's in the letter — the shortlist, the materials, the date — we owe it to you.
- This guarantees delivery of materials, not a completed deal. We can't promise a sale, a price, or a closing date, and no honest advisor would.